Performance Marketing Manager at Edukoya

Your tasks:

• You own all performance marketing activities for your market(s), including strategizing, planning, budgeting, executing, and reporting on all performance activities.
• Optimize Return on ad spend (ROAS), plan how to best allocate budget, and identify opportunities for expansion & scaling new and existing performance marketing channels.
• Manage Paid Search, Social, Display and Video performance marketing campaigns for your market(s), from launch, to optimization and reporting.
• Be accountable for reaching our aggressive growth targets in terms of quantity, quality, spend and efficiencies for all the markets in your portfolio.
• Work with a wide range of stakeholders including our Creative Studio, Data teams, Product/Tech team and project managers to support the improvement of the customer experience across the full funnel.
• Conduct regular research to understand your audience, find inspiration for top-notch campaigns and pitch campaigns that capture the attention of the target audience.
• Lead rapid experimentation of new channels, campaigns, creative, landing pages, incentives, and more.

Who you are:

• 4+ years of B2C Marketing experience in a fast-growth company.
• 4+ years of hands-on Google and Facebook Ads experience.
• Experience with Google Analytics, SEO or any other marketing channels/tools is a plus.
• Thrive in a fast-paced and innovative environment: you get bored with routine and crave for knowledge and new experiences.
• Excellent communicator, creative thinker and problem solver.
• Hustler mentality: you get your hands dirty and do what it takes to bring results.
• Comfortable working towards challenging targets and deadlines.

What we offer you:

• A unique opportunity to join a rapidly growing scale-up with a fast-track career opportunity and the possibility to have a significant impact.
• Join a company that is addressing a need for education and has a long term impact on the life of students from all over the world.
• Work with and learn from colleagues with extensive experience in all areas of performance marketing.
• An exciting and flexible startup atmosphere with highly motivated, young and open-minded colleagues.
• Flexible working remotely policy from our offices in other locations.
• International environment with colleagues from all over the world