Social Media Manager at Secom Limited

Job Description:

• As a Social Media Manager, you will play a pivotal role in developing and executing the company’s social media strategy across various platforms.
• You will be responsible for managing their brand’s online presence, engaging with their target audience, and driving growth through compelling content creation, community management, and data-driven insights.

Responsibilities:

• Develop and implement an effective social media strategy aligned with company goals and target audience.
• Manage and optimize social media accounts (Facebook, Twitter, Instagram, LinkedIn, etc.) to increase brand awareness, engagement, and conversions.
• Create and curate engaging content, including text, images, videos, and graphics, tailored for each social media platform.
• Monitor and respond to comments, messages, and inquiries in a timely and professional manner.
• Analyze social media metrics, track KPIs, and generate reports to measure the effectiveness of campaigns.
• Stay up-to-date with social media trends, industry developments, and emerging platforms to drive innovation and maximize results.
• Collaborate with cross-functional teams, including marketing, design, and sales, to ensure cohesive brand messaging and consistent online presence.
• Implement paid social media campaigns and manage advertising budgets effectively.
• Identify and engage with influencers and brand advocates to expand reach and increase brand credibility.

Job Requirements:

• A Bachelor’s Degree in Public Relations, Marketing, Advertising, Communication or any related field.
• A minimum of (2) years of experience in social media, corporate advertising, marketing, and relevant work experience in a complex work environment (preferably marketing/communications).
• Strong creativity & innovation with good business acumen.
• Excellent communication and interpersonal skills.
• Excellent understanding of how to use marketing tools and techniques to increase visibility, profile and reputation of an organization.
• Excellent understanding of the use of social media.
• Understanding of SEO and web traffic metrics