Area Sales Manager - Onitsha at Frutta Foods and Services Nigeria Limited

Responsibilities

• Develop and implement sales strategies to achieve sales targets and increase market share.
• Analyze market trends and competitor activities to identify opportunities for growth.
• Cultivate and maintain strong relationships with key decision-makers and influencers within key accounts.
• Act as the primary point of contact for key clients, addressing their needs and concerns.
• Develop and execute sales plans, ensuring alignment with Frutta\\\\\\\'s overall business objectives.
• Build and maintain strong relationships with key customers and distributors.
• Address customer inquiries and resolve issues promptly to ensure customer satisfaction.
• Use market insights to adapt sales strategies and identify new business opportunities.
• Monitor sales performance and generate regular sales reports.
• Ensure effective distribution and availability of products in the market.
• Coordinate with the supply chain and logistics teams to ensure timely delivery of products.
• Ensure optimal placement and visibility of Frutta products within key accounts.
• Implement merchandising strategies to enhance brand visibility and drive sales.
• Manage the sales budget for the area and ensure cost-effective operations.
• Monitor expenses and implement cost-saving measures where possible.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, or a related field.
• Proven experience in sales management, preferably in the beverage industry.
• Strong leadership and team management skills.
• Excellent communication and interpersonal skills.
• Ability to analyze data and make informed decisions.
• Proficiency in using CRM software and Microsoft Office Suite.

Required Skills & Behavioural Competencies

• Ability to stay motivated and maintain a positive attitude in the face of challenges.
• Proven ability to drive sales growth and negotiate favorable terms.
• Exceptional relationship-building and customer-centric approach.
• Develop and execute effective sales plans aligned with business objectives.
• Proficiency in data analysis and drawing actionable insights from sales data.
• In-depth understanding of FMCG sector, market trends, and distribution channels.
• Collaborative approach with strong leadership skills for effective teamwork.