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  • Posted: Aug 13, 2024
    Deadline: Not specified
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    We are a service consulting firm located in Lagos ,we help our clients manage staffing , recruitment and management.
    Read more about this company

     

    Brand Communication Strategist

    Position Overview: 

    We are seeking a dynamic and innovative Brand Communication Strategist to join our team. The ideal candidate will have a passion for crafting compelling brand narratives, developing strategic communication plans, and driving brand awareness through effective messaging and storytelling.

    Key Responsibilities:

    1. Develop Brand Communication Strategies:

      • Create and implement comprehensive communication strategies that align with the company's brand identity and business goals.
      • Define key messaging and tone for various communication channels.
    2. Content Creation and Management:

      • Oversee the development of engaging content for a variety of platforms including social media, website, email campaigns, and print materials.
      • Collaborate with creative teams to ensure content is on-brand and effectively communicates the desired message.
    3. Market Research and Analysis:

      • Conduct market research to understand audience preferences, industry trends, and competitive landscape.
      • Utilize insights to inform strategy and improve brand positioning.
    4. Campaign Planning and Execution:

      • Plan and execute brand communication campaigns that drive engagement and support business objectives.
      • Monitor campaign performance and adjust strategies as needed to optimize results.
    5. Stakeholder Collaboration:

      • Work closely with internal teams including marketing, PR, and product development to ensure cohesive communication efforts.
      • Manage relationships with external agencies, partners, and vendors as needed.
    6. Brand Consistency:

      • Ensure consistency in brand messaging and visual identity across all communication channels.
      • Develop and maintain brand guidelines to ensure adherence across the organization.
    7. Performance Tracking and Reporting:

      • Measure the effectiveness of communication strategies and campaigns using relevant metrics and KPIs.
      • Provide regular reports and recommendations for continuous improvement.

    Qualifications:

    • Bachelor’s degree in Marketing, Communications, Public Relations, or a related field (Master’s degree preferred).
    • Proven experience  in brand communication, marketing, or a related role.
    • Strong understanding of brand management and communication strategies.
    • Excellent writing, editing, and verbal communication skills.
    • Proficiency in digital marketing tools and analytics platforms.
    • Creative thinker with strong problem-solving abilities.
    • Ability to work independently and manage multiple projects simultaneously.
    • Exceptional organizational skills and attention to detail.

    Preferred Skills:

    • Experience with content management systems (CMS) and graphic design software.
    • Knowledge of SEO, SEM, and social media advertising.
    • Familiarity with data analysis tools and techniques.

    What We Offer:

    • Competitive salary and benefits package.
    • Opportunities for professional growth and development.
    • A dynamic and supportive work environment.
    • [Any other perks or company-specific benefits.]

    Method of Application

    Interested and qualified candidates should forward their CV to: Esther@opsolicitors.com using the position as subject of email.

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