Communication and Marketing Manager - Social Media and Product Manager (Real Estate focus) at Suacasa

Job Summary

• The selected individual for this role will be pivotal in enhancing Suacasa Nigeria's property marketing efforts and driving sales through strategic communication, social media management, and product promotion.

Responsibilities

• Develop and execute comprehensive marketing strategies to promote Suacasa Nigeria's properties effectively.
• Manage all communication channels, including social media platforms, to engage potential buyers and investors.
• Collaborate with the sales team to craft compelling property messaging and listings.
• Oversee the creation of marketing materials, including brochures, videos, and online content.
• Coordinate events and promotional campaigns to showcase properties to the target audience.

Competences:

• Excellent written and verbal communication skills.
• Proficiency in social media management and content creation.
• Strong understanding of real estate marketing principles and trends.
• Analytical mindset to evaluate marketing performance and adjust strategies accordingly.
• Ability to multitask, prioritize projects, and work effectively in a fast-paced environment.

Measurable KPIs:

• Increase in online engagement with property listings by 25% within six months.
• Generate leads resulting in a 20% growth in property sales.
• Launch and successfully market at least three new properties annually.
• Achieve a customer satisfaction rating of 90% through feedback and reviews.
• Increase brand visibility and recognition in the real estate market by 30% through targeted marketing efforts.

Requirements

• Bachelor's Degree in Marketing, Communications, or a related field.
• Minimum of 3-5 years of experience in marketing and communication roles, preferably in real estate.
• Proven track record in managing social media platforms and implementing successful marketing campaigns.
• Knowledge of property management and real estate industry practices.
• Previous experience in coordinating property showcases, open houses, or real estate events.