Content Creator at Owens and Xley

Responsibilities
Content Development:

• Create high-quality, engaging content for various platforms (social media, blog, website)
• Develop content strategies to align with brand goals and target audience needs

Content Calendar Management:

• Plan, schedule, and publish content across multiple channels
• Ensure consistency and coherence in brand messaging

Content Optimization:

• Analyze content performance using metrics and data analysis tools
• Refine content strategies based on performance data to improve engagement and conversions

Brand Voice and Tone:

• Develop and maintain a consistent brand voice and tone across all content
• Ensure brand messaging resonates with the target audience

Requirements

• Bachelor's Degree in Communications, Marketing, English, or related field
• At least 2 years of experience in content creation, writing, or editing
• Excellent writing, editing, and proofreading skills
• Ability to create engaging content for various platforms and audiences
• Strong understanding of brand voice, tone, and messaging
• Data analysis skills and ability to make data-driven decisions