Digital Marketer at Globalclique

Job Description:

• We are seeking a dynamic and experienced Digital Marketer to join our team.
• The ideal candidate will be responsible for developing and implementing strategies that promote our company's brand, products, and services.
• You will play a pivotal role in enhancing our online presence and driving customer engagement through various digital channels.

Requirements

• HND/ BSC/ Master's degree in Marketing, Digital Technologies, or relevant field.
• Proven experience as a Digital Marketer or similar role.
• Experience in developing and implementing digital marketing strategies.
• Good knowledge of all different digital marketing channels.
• Good knowledge and experience with online marketing tools and best practices.
• Hands-on experience with SEO/SEM, Google Analytics, and CRM software.
• Familiarity with web design.
• Strong analytical skills and data-driven thinking.
• Excellent communication and interpersonal skills.
• HND/ Bachelor’s/ Master's degree in Marketing, Digital Technologies, or relevant field.

Key Responsibilities:

• Develop, implement, and manage marketing campaigns that promote the products and services of our company.
• Enhance brand awareness in the digital space.
• Drive website traffic and acquire leads.
• Measure site traffic, identify and evaluate new digital technologies, and optimize marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools.
• Collaborate with internal teams to create landing pages and optimize the user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
• Maintain and manage the company's social media presence.
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).

Preferred Qualifications:

• Certifications in Google Analytics, Google Ads, or other relevant digital marketing certifications.
• Experience with A/B testing and multivariate experiments.