Digital Marketing / Social Media Executive at Kartel Energy

Responsibilities

• Developing, implementing and managing our social media strategy
• Measuring the success of every social media campaign
• Staying up to date with the latest social media best practices and technologies
• Using social media marketing tools
• Working with designer to ensure content is informative and appealing
• Monitoring user engagement and suggesting content optimization
• Communicating with industry professionals and influencers via social media to create a strong network
• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Maintain partnerships with media agencies and vendors.