Digital Marketing Strategist at Promasidor

Job Objectives

• The ideal Digital Marketing Strategist will have a passion for all things digital and will be responsible for developing, implementing, and managing our overall digital marketing strategy.
• You will oversee a team of digital marketing professionals and working closely with other departments to ensure that all digital marketing efforts are aligned with the company's goals and objectives.

Key responsibilities

• Develop and implement a comprehensive digital marketing strategy that includes SEO, PPC, social media, email marketing, content marketing, and other digital channels.
• Work closely with a team of digital marketing professionals, providing guidance, support, and mentoring as needed.
• Work closely with the sales, product, and content teams to ensure that all digital marketing efforts are aligned with the company's goals and objectives.
• Monitor and analyse the performance of all digital marketing campaigns, making adjustments as needed to improve performance.
• Stay up-to-date with the latest digital marketing trends and technologies, sharing your knowledge and insights with the team.
• Manage the digital marketing budget, ensuring that all campaigns are delivered on time and within budget.
• Identify new opportunities for growth and improvement, developing and executing plans to capitalize on them.

Job Requirements

• Bachelor's degree in marketing, business, or a related field.
• Proven track record of success in developing and executing successful digital marketing campaigns across multiple channels.
• Strong leadership and team management skills, with a proven ability to motivate and inspire a team.
• Excellent analytical and problem-solving skills, with the ability to make data-driven decisions.
• Strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
• In-depth knowledge of SEO, PPC, social media, email marketing, content marketing, and other digital marketing channels.
• Experience managing a digital marketing budget and delivering campaigns on time and within budget.
• Ability to thrive in a fast-paced, deadline-driven environment.

Experience

• At least 5years of experience in digital marketing, with a focus on strategy development and management.

Knowledge & skills

• Develop and implement a comprehensive digital marketing strategy that includes SEO, PPC, social media, email marketing, content marketing, and other digital channels. Excellent analytical and problem-solving skills, with the ability to make data-driven decisions Computer skills – Experience managing a digital marketing budget and delivering campaigns on time and within budget. Proficient in Microsoft Word, Excel and Outlook, comfortable learning computer systems and programs.

Personal Attributes

• High level of interpersonal skills
• Decision making
• Time management
• Good listener
• Self-motivated
• Leadership Ability
• Collaboration