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  • Posted: Sep 6, 2024
    Deadline: Not specified
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    Sigma Consult is a key player in business consulting and advisory services within Nigeria with focus on the healthcare industry. We bridge gaps between inputs and outputs thereby increasing the productivity of its clients.
    Read more about this company

     

    Growth and Marketing Executive

    Key Accountabilities & Responsibilities:

    • Growth and Marketing Development:
    • Brand Management:

    Key Performance Areas:

    Financial:

    • Budget management
    • Job cost control
    • Financial implication analysis
    • Profitability of marketing campaigns
    • Customer retention

    Learning & Growth:

    Education/Professional Qualification:

    • BA or BSC in Business Management or a related discipline
    • Relevant postgraduate and/or professional qualification would be an added advantage.
    • Professional qualification in Project Management etc., will be an added advantage.

    Experience:

    • Must possess a minimum of 3 years of work experience in Growth Marketing, User Acquisition Marketing, or Sales.
    • Familiarity with acquisition analysis, A/B testing, and ad fraud detection.
    • Analytical mindset with strong attention to detail.
    • Proven track record of successful growth campaigns.
    • Expertise with SEO, paid search, paid social, display, retargeting, and analytical tools for marketers, such as Google Analytics, Google Trends.
    • Up-to-date knowledge of mobile performance marketing, trends, and best practices.
    • Knowledge of marketing-related business practices, including advertising, market research, technology, and budgeting.

    Key Skills & Competencies Requirements:

    Functional/Technical:

    • Leverage analytic tools (Google Analytics, Think with Google, and Google Trends) during market research to find ways to enhance the companys marketing efforts.
    • Proficiency in various digital marketing channels such as social media, search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, content marketing, and affiliate marketing.
    • Understanding of the strengths and limitations of each channel and the ability to develop integrated marketing strategies that leverage multiple channels for maximum impact.
    • Manage SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
    • Analyze the performance of different marketing channels (e.g., social media, email, paid advertising) in terms of reach, engagement, and conversion.
    • Develop and oversee the implementation of growth marketing campaigns, with a focus on content marketing, social media marketing, and paid advertising.

    Behavioral:

    • Commercially driven thinker
    • Results-oriented & self-motivated
    • Innovative
    • Analytical thinking
    • Integrity and highly confidential
    • Professional yet affable disposition
    • Always maintain a professional, neat & well-groomed appearance
    • Great organizational skills and responsiveness with attention to details
    • Problem-solving & creative thinking

    Method of Application

    Interested and qualified candidates should apply using the Apply Now button below.

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