Social Media Expert at The Finishers

Job Overview:

We are seeking a dynamic and innovative Social Media Expert to enhance our brand's online presence and engage our target audience across various social media platforms. The ideal candidate should possess a deep understanding of social media trends, content creation, and analytics to drive engagement and growth.

Responsibilities:

• Develop and implement effective social media strategies aligned with our brand's goals and objectives.
• Create engaging, high-quality content for multiple social media platforms, including text, images, videos, and infographics.
• Monitor social media channels, respond to comments and messages, and maintain a positive brand image.
• Collaborate with the marketing team to integrate social media plans into broader marketing campaigns.
• Analyze social media data and performance metrics to optimize content and strategies.
• Stay updated on emerging social media trends, technologies, and best practices.
• Build relationships with influencers and industry partners to expand our online reach.
• Manage and oversee paid social media advertising campaigns to achieve specific business objectives.
• Generate regular reports on social media performance, trends, and audience insights.
• Foster community engagement by creating and participating in relevant conversations.
• Assist in developing and maintaining the social media content calendar.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience).
• Proven experience as a Social Media Specialist or similar role.
• Strong understanding of various social media platforms and their unique features.
• Proficiency in social media management tools and analytics platforms.
• Excellent written and verbal communication skills.
• Creative thinking and the ability to generate engaging content.
• Ability to analyze data, interpret insights, and adjust strategies accordingly.
• Knowledge of graphic design and video editing tools is a plus.
• Strong organizational skills and the ability to manage multiple projects simultaneously.