Social Media Officer at Bemil Nigeria Limited

JOB SUMMARY
Focuses on increasing brand awareness through the effective use of social media outlets.

RESPONSIBILITIES

• Using social media marketing tools to create and maintain the company’s brand
• Working with marketing professionals to develop social media marketing campaigns
• Interacting with customers and other stakeholders via the company’s social media accounts
• Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements
• Researching social media trends and informing management of changes that are relevant to the company’s marketing activities 
• Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs

SKILLS AND COMPETENCIES 

• Communication
• Writing
• Creativity
• Efficiency & top-notch organization. 
• Traditional & digital marketing
• Customer care
• Managing connections
• Agility
• Analytics
• Optimizing content and technology
• Understand how content works on a social web
• Community Management