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  • Posted: Sep 23, 2024
    Deadline: Not specified
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    Retail Apparel and Fashion


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    E-Commerce Associate

    Job description

    • We are seeking a results-driven eCommerce Officer. In this role, you’ll lead our online retail strategy and enhance our website's visibility. You will oversee and be responsible for the eCommerce operations while implementing effective SEO strategies to drive traffic and increase conversions. You will collaborate with marketing, web development, and content teams to achieve business objectives and ensure a seamless customer experience.

    Key Responsibilities

    • Oversee the overall eCommerce strategy to improve the online visibility of the brand, achieve sales targets, and enhance customer experience.
    • Possess a strong knowledge of the eCommerce space including competitive strategies, marketing strategies, product development, consumer research, usability best practices, and industry trends.
    • Manage day-to-day eCommerce operations, including product listings, inventory management, and order fulfillment.
    • Monitor and analyze website performance metrics, including traffic, conversions, and revenue, and make data-driven decisions to improve results.
    • Synthesize information to clearly communicate key learnings, actionable strategy, and testing opportunities, and recommend new opportunities to internal stakeholders and partners.
    • Collaborate with cross-functional teams (marketing, logistics, customer service) to ensure a seamless shopping experience.
    • Provide guidance and support to other team members on e-commerce SEO best practices and strategies
    • Optimize website content, product descriptions, and metadata to improve search engine rankings.
    • Implement on-page and off-page SEO best practices to drive organic traffic.
    • Monitor website performance using analytics tools and adjust strategies based on data-driven insights.
    • Stay updated on industry trends and best practices in e-commerce SEO trends, algorithm changes, and industry best practices.

    Personal Attributes

    • Keyword Research: Identifying relevant search terms for optimization.
    • On-Page Optimization: Optimizing website content and structure.
    • Technical SEO: Implementing technical changes to improve site performance.
    • Content Creation: Developing high-quality content for the website and blog.
    • Link Building: Building high-quality backlinks to improve website authority.
    • Analytics: Analyzing website data to measure SEO success and identify areas for improvement.
    • E-Commerce Knowledge: Understanding of how e-commerce platforms work and how customers interact with them.
    • Social Media Marketing: Ability to use social media platforms to promote products and services.
    • Project Management: Ability to manage multiple projects and deadlines.
    • Communication Skills: Ability to communicate effectively with clients, team members, and stakeholders.

    Requirements

    • Bachelor’s degree in Marketing, Business, or a related field.
    • 3+ years of experience in e-commerce management, digital marketing, and SEO (Experience in the retail fashion industry is an added advantage)
    • Proven track record of driving online sales and improving website rankings.
    • Proficiency in eCommerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools (e.g., Google Analytics, SEMrush).
    • Familiarity with popular Content Management Systems such as WordPress, Shopify, Magento, HubSpot, etc.
    • Knowledge of Google Ads, Microsoft Advertising, Instagram, FaceBook, and LinkedIn advertising platforms
    • Google AdWords and Google Analytics certifications a plus
    • Ability to build reporting based on web behavior and key SEO metrics
    • Able to effectively operate and complete complex tasks with minimal oversight
    • Strong creative aptitude, including a keen eye for design and copywriting
    • Strong visual, and verbal presentation analytical skills with the ability to interpret data and make informed decisions.

    go to method of application »

    Graphics Designer and Product Photographer

    • We are seeking a talented and creative Graphic Designer & Product Photographer to join our team. In this dual role, you will be responsible for creating visually appealing graphics and high-quality product images that enhance our brand identity and drive customer engagement.

    Key Responsibilities

    Graphics Design; Do you have the following?

    • Design is your passion, and you are driven by a desire to convey impactful stories through your creative work.
    • You possess a visionary mindset, always looking beyond the surface.
    • You offer innovative creative direction, navigating a spectrum of possibilities. For you, the world is rich with color, and you think both within and beyond conventional boundaries.
    • You possess the ability to ensure that all designs align with brand guidelines while upholding exceptional quality standards.
    • Renowned for crafting captivating designs that leave a lasting impression.
    • Creates stunning visuals that demand attention and engagement.
    • Collaborate with the E-commerce and creative leads to develop and maintain brand guidelines, brainstorm and execute creative concepts, while ensuring consistency across all visual materials.
    • Stay updated on industry trends and design techniques, and flexibility to adapt to changing priorities and business needs in a fast-paced environment.
    • Proficiency in Figma and Adobe Creative Suite (After Effects, Photoshop, Illustrator, Premiere Pro)
    • Experience with 3D software (Cinema 4D, Maya, Blender) is a plus.

    Product Photographer:

    • Capture high-quality product images that showcase features and details, enhancing the overall customer experience.
    • Set up and manage lighting, backdrops, and props to create visually appealing product displays.
    • Edit and retouch photos to ensure they meet brand standards and are optimized for web and print use.
    • Collaborate with the marketing team to select images that align with marketing strategies and campaigns.
    • Maintain an organized archive of images and manage the photography workflow.

    Personal Attributes

    • Strong organizational skills and ability to manage multiple projects simultaneously.
    • Excellent communication skills and the ability to work collaboratively in a team environment.
    • Passion for visual storytelling and a keen eye for aesthetics.

    Requirements

    • Any Academic qualification is acceptable with a strong portfolio showcasing graphic design work and product photography.
    • 3+ years of experience in graphic design and product photography.
    • Proficiency in design software (e.g., Adobe Creative Suite: Photoshop, Illustrator, InDesign) and photo editing tools (e.g., Lightroom).
    • Excellent attention to detail and a creative mindset.

    go to method of application »

    Brand and Social Media Specialist

    Description 

    • We are looking for a dynamic and creative Branding and Social Media Specialist who is also proficient in content writing and creation to elevate our brand presence and engage our audience across various platforms. In this multifaceted role, you will develop branding strategies, manage social media channels, and create compelling content that resonates with our target audience.

    Key Responsibilities
    Branding:

    • Develop and implement branding strategies that align with the company’s vision and objectives.
    • Ensure brand consistency across all marketing channels and materials, adhering to brand guidelines.
    • Conduct market research to identify trends and consumer preferences that inform branding efforts.
    • Collaborate with cross-functional teams to integrate branding into product development and marketing initiatives.

    Social Media Management:

    • Create and execute a comprehensive social media strategy to increase brand visibility and engagement.
    • Develop, curate, and manage high-quality content across all social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
    • Monitor social media channels for trends, customer feedback, and interactions, responding promptly to inquiries.
    • Analyze social media performance metrics and generate reports to assess campaign effectiveness and inform future strategies.

    Content Writing and Creation:

    • Produce engaging and informative content for various platforms, including blogs, articles, social media posts, and newsletters.
    • Collaborate with the E-commerce team to ensure content aligns with branding initiatives and marketing campaigns.
    • Conduct research to ensure content accuracy and relevance, incorporating SEO best practices where applicable.
    • Edit and proofread content to maintain high standards of quality and consistency in messaging.

    Personal Attributes:

    • Creativity: Ability to generate innovative ideas and develop unique branding strategies that stand out in a crowded market.
    • Strong Communication Skills: Excellent verbal and written communication skills to effectively convey brand messages and engage with the audience.
    • Attention to Detail: Meticulous in ensuring that all branding and content adhere to guidelines and maintain a high standard of quality.
    • Analytical Mindset: Capable of interpreting data and insights to inform decision-making and optimize campaigns.
    • Customer-Centric Approach: Understanding of customer needs and preferences, with a focus on delivering value and enhancing the customer experience.
    • Resilience: Capability to handle feedback and challenges constructively, using them as opportunities for growth.

    Requirements

    • Bachelor’s Degree in Marketing, Communications, English, or a related field.
    • 4+ years of experience in branding, and social media management.
    • Proven track record or portfolio of creating successful branding strategies and engaging social media campaigns.
    • Strong writing, editing, and storytelling skills, with the ability to adapt tone and style for different audiences.
    • Proficiency in social media platforms, analytics tools, and content management systems.
    • Excellent attention to detail and a creative mindset.

    Method of Application

    Interested and qualified candidates should send their CV and Cover Letters to: careers@agu.ng using the Job Title as the subject of the mail.

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