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The British Broadcasting Corporation (BBC) is the public-service broadcaster of the United Kingdom, headquartered at Broadcasting House in London. It is the world's oldest national broadcasting organisation[3] and the second largest broadcaster in the world by number of employees, with over 20,000 staff in total, of which 16,672 are in public sector broad...
Job Reference: BBC/TP/788768/22155
Location: Lagos
Contract Type: Permanent - Full Time
Job Introduction BBC Africa aims to make, explain and connect African and global stories by providing a unique insight into the main stories of the day in original formats. The African service digital offer consists of websites, mobile sites and Social Media with all services providing multimedia content in text, video, interactive and audio for radio, online, TV, mobile and social media platforms.
Audience engagement is a new digital specialism that has three main priorities for getting BBC journalism in front of more audiences: the creation of a data-led newsroom, successful strategies for connecting with underserved audiences and a transformative increase in social referrals back to our browser sites, in collaboration with the Social Media team. It has five approaches: real time insights, training, growth experiments, dashboards and investigations into what is and isn’t working, which we internally call “creative deep dives”.
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