Consumer Insights Researcher at FlavorWiki

As a Consumer Insights Researcher you will report to Head of Consumer Insights, Project Team, and the CEO and your main responsibilities will include:

• Identify, prioritize, and lead research roadmaps that generate insights to inform product / services strategies across the company.
• Partner with cross-functional teams including Project Management, Data Science, Marketing, and Brand to develop internal qualitative and quantitative best practices.
• Define, design, execute a range of research studies that build a strong understanding of existing and future audiences and their experiences around the world.
• Identify best practices in existing and emerging research methodologies.
• Execute all technical aspects of quantitative, qualitative and research initiatives related to content, including questionnaire development, survey programming, analytical planning, and data analysis.

Requirements:

• Previous experience in consumer insights, B2B market research or related fields. Sensory analysis experience is a plus.
• An understanding of research methods strengths and weaknesses and experience planning and conducting mid-to-large scale research projects across various product phases.
• Experience with mixed methods - both qualitative and quantitative - with a focus on more strategic research.
• Strong SPSS and Excel skills.
• Ability to concisely and persuasively communicate research findings.
• Moderation/facilitation experience is a plus.
• Advanced English.