Content Marketing and Community Manager at RightCom

• We are looking for a talented Content marketing and community manager to build and grow our platform for more cx conversations in Africa.

Responsabilities

• Engage with our visitors and prospects (live chat, marketing automation)
• Produce high-quality content to educate our audience, primarily executives, middle managers, and sales reps (product videos, guides, infographics, blog posts)
• Interact with external channels (social networks, news site and forum), press relations
• Organize virtual events, meetings, etc.
• Increase our weekly presence on LinkedIn, Instagram, Twitter, with high quality content
• Organically grow our follower count by engaging the wider community on social media, participating in group/community conversations where exposure of our brand or sharing thought leadership can attract quality followers to our pages
• Work closely with the website developer to update the website with quality content and landing pages that help convert leads into buyers
• Collaborate with digital media houses to publish our press release and blog posts
• Create in partnership with a selective press house new content related to the customer experience as a guest editor
• Find creative ways to grow our newsletter on a monthly basis (20% MoM growth) mainly from Ghana, Nigeria and Kenya.

Preferred qualifications

• Autonomous, quick learner (there are many areas to learn related to experience management)
• Good copywriter (content is king). We are a technology company building a customer experience management platform.
• You must have an interest in this market.
• Proven work experience as a content marketer
• Understanding web publishing requirements
• Editorial mind with an ability to predict audience preferences
• Hands-on experience with SEO and web traffic metrics
• Expertise in social media platforms
• Project management skills and attention to detail
• Bachelor’s degree in marketing, journalism or a relevant field
• 3+ years of experience in digital marketing