Content Writer (Onsite) at Norrenberger Financial Group

Overview

• The content writer will be responsible for writing compelling marketing and promotional materials for a wide variety of Norrenberger’s products and services.

Responsibilities

• Write, edit, and approve copy for social media, print media, website, video scripts, blog articles, adverts, emails, sales collateral, etc.
• Edit and proofread work to ensure high editorial standards are met across all content outputs.
• Collaborate with the creative, product, marketing, and legal teams to assess project requirements and provide messaging assistance.
• Stay current on trends within the editorial sphere.
• Create compelling, conversion-focused marketing copy that clearly explains what products and services are and how they solve the problems of the target audience.
• Interview internal subject matter experts and product managers and turn technical concepts into understandable messaging that drives product branding.
• Stay up to date with the trends in communication technology and customer challenges to build more effective content and messaging.
• Must be conversant with basic SEO tools like SEMRUSH, Google Keyword Planner, etc., and be able to conduct keyword research.

Requirements

• B.Sc Degree in Marketing, English, Journalism or related field.
• 2 - 4 years post NYSC work experience in related field
• Creative Analysis / Judgment
• A keen eye for aesthetics and details
• Proficiency in Microsoft Office applications (Word, Excel, PowerPoint, Outlook, etc.).
• Strong creative thinking skills and ability to think conceptually.
• Comfortable working independently with little direction under tight deadlines
• Strong attention to detail.
• Proven ability to demonstrate brand voice.
• Excellent writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar.