Manager - Sponsorship at MTN Nigeria

Mission:

To conceptualize, execute, and manage all sponsorships, promotions, and events in the consumer marketing department in line with the overall marketing strategy.

Description:

• Review the telecommunications market, contribute to the development of sponsorship and event strategies, and develop plans and programs to support the achievement of set business targets for return on investment and objectives.
• Execute activities in the Consumer Marketing Management plan to ensure that brand and communication objectives are achieved.
• Coordinate and manage MTNN’s sponsorship activities in the consumer market segment and assess sponsorship proposals with respect to consumer marketing.
• Monitor external vendors, event managers, and agencies to ensure activities are cost-effective and adhere to timelines or scales.
• Monitor and control HV sponsorships, promotions, and events budgets to ensure they are within authorized communication and brand budgets.
• Design and implement metrics to measure the impact of current processes and strategies related to sponsorship, promotions, and events.
• Initiates, facilitates, and coordinates all sponsorships, promotions, and events related to consumer marketing.
• Research and implement industry best practices with regard to sponsorship, promotions, and events.
• Lead cross-functional initiatives to proactively ensure smooth implementation of all sponsorships, promotions, and events.
• Promote and ensure internal buy-in of the various units in MTNN for all sponsorships, promotions, and events.
• Coach and train the team to ensure understanding of the objectives and goals of the department, awareness of set targets and requirements, and regular review of their training needs.
• Review the performance of individual team members and complete appraisals in accordance with the employee performance appraisal procedures and time schedules.
• Identify the training requirements of team members and develop a program to address knowledge gaps and enrich the knowledge repository within the department.

Education:

• First degree in any related discipline
• A master’s in business administration would be an added advantage.
• Fluent in English

Experience:

6–13 years’ experience, which includes:

• A minimum of 3 years’ experience in an area of specialization, with experience in supervising or managing others
• Experience working in a medium- to large organization. 
• Marketing experience, on either the client's side or the agency’s side
• Experience in sponsorships and events.
• Experience in managing properties and an understanding of the impact and limitations of sponsorships.
• Brand and project management