Public Relations Specialist at Scib Nigeria & Co. Limited

Job Summary

• The candidate will develop, implement, and manage marketing campaigns promoting the organization's products and services.
• The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads.

Job Duties

• Formulate PR plans and strategies
• Enhance the company’s voice and presence through online and offline channels.
• Manage media relations and requests
• Write press releases, speeches and other PR copy
• Plan and supervise events, fairs, conferences etc.
• Support the implementation of promotional plans
• Present solutions in times of PR crisis
• Facilitate the resolution of disputes with the public or external vendors
• Lead survey initiatives and analyze public opinion

Job Requirements

• Minimum of Bachelor’s Degree in Mass Communication, Marketing Management or Marketing Communications or any related field.
• Minimum of 5 years’ relevant experience in Digital Marketing Communication and Social Media Management.
• A NIMN or NIPR membership is an added advantage.
• Experience in Copywriting and editing written and verbal.
• Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
• Proficient in marketing automation tools
• Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
• Excellent oral and written communication skills
• Aptitude in presentation and public speaking