Social Media Specialist at Project Growth

Key Responsibilities:

• Serve as a brand champion and ensure compliance across all communication touchpoints
• Develop Legacy Vacation Resort’s multimedia copy content that will be effectively integrated across all brand mediums including web/eCommerce, social media, digital media, reputation management, extranets, email marketing, and Google Business
• Develop LVR social media content calendar, manage, publish, and report on social performance monthly or as needed
• Collaborate with the Marketing Team to proactively plan and manage creative execution to market product portfolio, culture, and sustainability values
• Ensure all creative content crafted ladder up to company brand and revenue goals
• Provide and update website copy content as needed, while following website guidelines when inputting written and design creative into the web solutions platform
• Craft digital and blog copy content to support the company's capabilities in SEO
• Assist with updating current product content in all available channels (PMS, Extranets, Websites and Community Partners)
• Provide creative support with crafting internal documents, newsletters, training and SOP materials as deemed necessary
• Explore partnerships with other companies to increase social engagement
• Craft design content for B Corp partnership and initiatives
• Provide and manage an asset library of content listed below
• Craft copy for the following, but is not limited to:
  • Video Design & Editing (featuring lifestyle, infographics, graphics, text overlays, etc.)
  • Image Graphics, Resizing and Text Overlays
  • General Graphic Design
  • Email Templates
  • Print/Collateral
  • Signage

Required Skillsets:

• Active Listening - Ability to actively attend to, convey, and understand the comments and questions of others.
• Communication – Ability to provide effective written and verbal skills
• Customer Centric - Ability to take care of the partner’s needs while following company procedures and keeping the guest experience in mind.
• Detail Oriented - Ability to pay attention to the minute details of a project or task.
• Entrepreneur Spirit – Business-oriented, proactive, and ambitious in defining and achieving goals.
• Interpersonal – Ability to maintain friendly interactions and get along well with a variety of personalities and individuals.
• Negotiator – Proven successful selling and negotiation skills, including prospecting, are required.
• Patience - Ability to act calmly under stress and strain, and of not being hasty or impetuous.
• Problem Solving - Ability to find a solution for or to deal proactively with work-related problems.
• Team Builder - Ability to collaborate and convince a group of people to work toward a goal.
• Time Management - Ability to utilize effective time management skills to organize and complete work within given deadlines.

Preferred Qualifications:

• Education: Bachelor's degree (preferred)
• Experience: A minimum of two years’ experience in creative writing within the travel/hospitality industry. Additionally, have (preferably) knowledge of B Corporations with a good understanding of how to effectively integrate sustainable messaging across multiple mediums.

Design:

• Experience with Word, PowerPoint, Excel, Adobe Reader/Pro, and Microsoft Outlook. Experience with Google Suite (Sheets / Docs / Slides).
• Experience with Monday.com or other project management software
• Knowledge of HTML and WordPress
• Some experience with Adobe CC programs including but not limited to: Photoshop, Illustrator, InDesign, Acrobat