Youtube Manager at Daily Trust

We are seeking a highly skilled and motivated YouTube Manager to join our team. As the YouTube Manager, you will be responsible for managing and optimizing our YouTube channel to drive engagement, viewership, and overall growth. You will play a crucial role in expanding our online presence and increasing our subscriber base. This is an exciting opportunity to work in the dynamic field of online video content and be a part of a fast-growing media company.

Responsibilities:

Channel Management:

• Develop and execute strategies to increase subscribers, views, and engagement on the YouTube channel.
• Plan, schedule, and upload videos in alignment with the content strategy and target audience.
• Optimize video metadata, titles, descriptions, tags, and thumbnails to improve discoverability and search rankings.
• Monitor comments, respond to inquiries, and engage with the community to foster a positive and interactive environment.
• Collaborate with content creators, producers, and editors to ensure high-quality videos are produced and delivered on time.

Content Optimization:

• Conduct research and analysis to identify trending topics, keywords, and video formats to capitalize on.
• Implement SEO strategies to improve organic reach and maximize video visibility.
• Monitor analytics, track performance metrics, and generate reports to measure the effectiveness of content and campaigns.
• Identify opportunities for content improvement, recommend A/B testing, and iterate on successful formats.

Audience Development:

• Implement growth strategies to increase channel subscribers, views, and watch time.
• Collaborate with social media and marketing teams to cross-promote YouTube content on various platforms.
• Leverage data-driven insights to identify target audience segments and tailor content accordingly.
• Stay up-to-date with industry trends and YouTube algorithm changes to adapt strategies and best practices.

Monetization and Partnerships:

• Explore monetization opportunities through ad revenue, brand partnerships, sponsorships, and merchandise.
• Build relationships with relevant influencers, YouTubers, and potential partners to expand the channel’s reach.
• Negotiate and manage collaborations, ensuring deliverables are met and partnerships are mutually beneficial.

Requirements:

• Bachelor’s degree in marketing, communications, media, or a related field (or equivalent experience).
• Proven experience managing and growing YouTube channels, preferably in the media or entertainment industry.
• Strong understanding of YouTube algorithms, SEO, and best practices for content optimization.
• Proficiency in video editing tools/software (e.g., Adobe Premiere Pro, Final Cut Pro) is a plus.
• Familiarity with analytics platforms (e.g., YouTube Analytics, Google Analytics) to track performance and generate insights.
• Excellent communication skills with the ability to engage and interact with a diverse audience.
• Creative mindset with the ability to think outside the box and adapt to changing trends.
• Strong organizational and time management skills to meet deadlines and manage multiple projects simultaneously.
• Passion for digital media, online video content, and staying up-to-date with the latest industry developments.

If you are a self-driven individual who thrives in a fast-paced and collaborative environment, with a passion for YouTube and online media, we would love to hear from you. Please submit your resume, along with any relevant links to your YouTube channel or previous work, for consideration.