Job Vacancies at Trust Television Network

Overview

• As the Digital Engagement Producer, you will play a key role in creating and implementing digital strategies to engage our audience across various digital platforms.
• You will work closely with the content team to produce compelling digital content and drive audience growth and engagement.

Responsibilities

• Develop and execute digital engagement strategies: Plan and implement strategies to increase audience engagement, retention, and loyalty across various digital platforms, including social media, website, mobile apps, and other digital channels.
• Content production and coordination: Collaborate with the content team to produce engaging and shareable digital content, including videos, articles, infographics, and interactive media. Ensure consistency of content across different platforms and optimize content for search engines and social media.
• Social media management: Manage Trust TV’s social media accounts, including but not limited to Facebook, Twitter, Instagram, LinkedIn, YouTube, and other relevant platforms. Create, schedule, and publish engaging content, monitor comments and messages, respond to inquiries, and build a strong online community.
• Audience analytics and reporting: Utilize analytics tools to monitor and analyze audience engagement and behavior across digital platforms. Generate reports and insights to optimize digital strategies, identify trends, and make data-driven decisions to improve engagement and reach.
• Collaboration and coordination: Coordinate with cross-functional teams, including editorial, marketing, design, and development, to ensure alignment of digital engagement strategies with overall organizational goals. Foster collaboration and knowledge sharing across departments to drive innovation and audience growth.
• Stay up-to-date with industry trends: Keep abreast of the latest trends and developments in digital media, audience engagement strategies, social media platforms, and emerging technologies. Identify opportunities to leverage new tools and techniques to enhance Trust TV’s digital presence and engagement.

Requirements

• Bachelor’s Degree / HND in Communications, Marketing, Journalism, or a related field. Equivalent work experience will also be considered.
• Proven experience in digital media, audience engagement, or social media management, preferably in the broadcasting or media industry.
• Strong knowledge of social media platforms, digital content production, and audience analytics tools.
• Excellent written and verbal communication skills, with the ability to create engaging content tailored to different digital platforms.
• Proficient in using social media management tools, content management systems, and analytics platforms.
• Creative thinking and problem-solving abilities, with a keen eye for detail and a passion for digital media and audience engagement.
• Ability to work in a fast-paced environment, manage multiple projects simultaneously, and meet deadlines.
• Strong analytical skills and the ability to interpret data and generate actionable insights.
• Familiarity with SEO best practices, digital marketing concepts, and user experience principles.
• A team player with excellent interpersonal skills and the ability to collaborate effectively with cross-functional teams.

Benefits
Joining Trust TV as a Digital Engagement Producer offers an exciting opportunity to shape the digital presence of a trusted media organization and engage with a diverse audience.

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Overview

• As a Marketing Officer at Trust TV, you will play a pivotal role in developing and executing marketing campaigns to promote our brand, increase audience engagement, and drive viewership.
• You will collaborate closely with cross-functional teams to ensure effective communication of Trust TV’s value proposition and deliver impactful marketing initiatives.

Responsibilities

• Marketing strategy development: Collaborate with the marketing team to develop comprehensive marketing strategies aligned with Trust TV’s brand objectives and target audience. Identify key market segments, analyze competitors, and propose innovative approaches to reach and engage viewers effectively.
• Campaign planning and execution: Conceptualize, plan, and execute marketing campaigns across various channels, including television, digital media, social media, print, outdoor, and events. Ensure campaigns are delivered on time, within budget, and achieve measurable objectives.
• Content creation and messaging: Create compelling marketing content, including copywriting, scripts, slogans, taglines, and visual assets. Craft clear and persuasive messaging that resonates with the target audience and aligns with Trust TV’s brand identity.
• Digital marketing and social media: Develop and implement digital marketing strategies, including search engine marketing (SEM), search engine optimization (SEO), social media advertising, email marketing, and influencer partnerships. Manage Trust TV’s social media accounts and monitor performance metrics to optimize engagement and reach.
• Brand management: Support brand-building initiatives by ensuring consistent brand representation across all marketing materials and communication channels. Monitor and protect the brand’s reputation, ensuring adherence to brand guidelines and maintaining brand integrity.
• Market research and analysis: Conduct market research, including audience insights, competitive analysis, and industry trends, to identify opportunities and recommend strategies for increasing viewership and market share. Monitor and analyze campaign performance data to measure effectiveness and provide actionable recommendations.
• Collaboration and coordination: Liaise with internal teams, including content producers, design, and production, to ensure seamless execution of marketing campaigns. Collaborate with external agencies and partners to maximize campaign impact and achieve marketing objectives.
• Event planning and participation: Coordinate and support Trust TV’s participation in industry events, trade shows, exhibitions, and community initiatives. Plan and execute promotional activities to enhance brand visibility and engage with the target audience.
• Budget management: Develop and manage marketing budgets, ensuring efficient allocation of resources and cost-effective campaign execution. Monitor expenses and provide regular reports on budget utilization and campaign ROI.

Requirements

• Bachelor’s Degree in Communications, Marketing, Business Administration, or a related field. Equivalent work experience will also be considered.
• Proven experience in marketing, advertising, or related roles, preferably within the broadcasting or media industry.
• Strong knowledge of marketing principles, strategies, and best practices across traditional and digital channels.
• Demonstrated experience in developing and executing successful marketing campaigns across multiple platforms.
• Proficiency in digital marketing techniques, including social media, content marketing, SEO, SEM, and email marketing.
• Excellent written and verbal communication skills, with the ability to craft compelling messaging and adapt it to various communication channels.
• Analytical mindset with the ability to interpret data, track performance metrics, and derive actionable insights.
• Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines.
• Proficiency in using marketing tools and platforms, such as CRM systems, marketing automation software, and social media management tools.
• Creative thinking and problem-solving abilities, with a passion for innovation and staying up-to-date with industry trends.
• Collaborative mindset.

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Overview

• As the YouTube Manager, you will be responsible for developing and executing strategies to optimize Trust TV’s presence on YouTube, increase subscribers, drive engagement, and maximize viewership.
• You will play a crucial role in expanding Trust TV’s reach on the platform and ensuring the delivery of high-quality video content to our audience.

Responsibilities

• YouTube channel management: Oversee all aspects of Trust TV’s YouTube channel, including content strategy, scheduling, uploading, metadata optimization, and monetization. Ensure consistency of branding, messaging, and quality across videos.
• Content planning and production: Collaborate with the content team to develop compelling video concepts and content ideas tailored for YouTube. Coordinate the production process, including scriptwriting, video shooting, editing, and graphics, to deliver engaging and shareable content.
• Audience growth and engagement: Develop and implement strategies to increase the channel’s subscriber base, enhance engagement, and foster a loyal community. Analyze YouTube analytics to identify trends, optimize performance, and make data-driven decisions to achieve channel goals.
• SEO and video optimization: Utilize YouTube SEO techniques to optimize video titles, descriptions, tags, and thumbnails. Stay up-to-date with YouTube algorithm changes and implement best practices to improve search rankings, visibility, and discoverability of Trust TV’s videos.
• Collaborations and partnerships: Identify and establish collaborations with relevant YouTube influencers, creators, and industry partners to expand Trust TV’s reach and attract new viewers. Manage relationships and negotiate partnerships to drive mutually beneficial outcomes.
• Community management: Monitor comments, respond to viewer inquiries, and engage with the YouTube community in a timely and professional manner. Foster a positive and interactive environment to build brand loyalty and ensure a high level of viewer satisfaction.
• Video performance analysis: Track and analyze key performance metrics, including views, watch time, engagement, and audience retention. Generate reports, identify trends, and provide insights to optimize video performance and inform content strategy.
• YouTube monetization and revenue generation: Develop and execute strategies to maximize revenue generation opportunities on YouTube, including ad revenue, sponsorships, merchandise sales, and other monetization avenues. Stay informed about YouTube’s monetization policies and industry trends.
• Stay up-to-date with YouTube trends and best practices: Keep abreast of the latest YouTube trends, features, algorithm changes, and best practices. Implement innovative strategies and techniques to maintain Trust TV’s competitive edge and enhance the YouTube channel’s performance.

Requirements

• Bachelor’s Degree / HND in Communications, Marketing, Media Studies, or a related field. Equivalent work experience will also be considered.
• Proven experience in YouTube channel management, video production, or related roles, with a strong understanding of the YouTube platform and its ecosystem.
• Demonstrated success in growing YouTube channels, increasing subscribers, and driving engagement and viewership.
• Proficiency in YouTube analytics tools, SEO techniques, and video optimization strategies.
• Excellent video production and editing skills, with a good understanding of storytelling and visual aesthetics.
• Strong knowledge of YouTube’s content policies, community guidelines, and copyright regulations.
• Understanding of YouTube monetization strategies, including ad revenue, sponsorships, merchandise sales, and brand partnerships.
• Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
• Proficient in using video editing software and YouTube-related tools, such as Adobe Premiere Pro, Final Cut Pro, TubeBuddy, or VidIQ.
• Excellent communication skills, both written and verbal, with the ability.