Business Operations Manager at Workforce Group

Job Summary

• We are seeking an experienced and dynamic Business Operations Manager to lead our Sales and Operations team in our Lagos office.
• This role is critical in driving the achievement of sales targets for both our mature products and new products imported to the country, managing the day-to-day operations, and ensuring the seamless integration and performance of new business lines in the market.
• The ideal candidate should possess strong leadership skills, a strategic mindset, and a proven track record in sales and operations management.

Key Responsibilities
Sales Management:

• Develop and execute strategies to achieve sales targets the company’s new product line.
• Manage the market research on various products that might be introduced to the Nigeria market, make detailed analysis, and create market entry strategies.
• Lead and provide guidance to the sales team to develop sales and distribution channels.
• Monitor market trends, competitor activities, and customer needs to identify growth opportunities.
• Drive sales initiatives and campaigns to boost product visibility and market share.
• Analyze sales data and provide regular performance reports to senior management.

Operations Management:

• Oversee daily operations to ensure efficiency, quality, and cost-effectiveness.
• Manage levels, distribution logistics, and supply chain activities to meet customer demands.
• Collaborate with cross-functional teams (e.g., sales and marketing, documentation and logistics, finance) to streamline operations.
• Ensure compliance with local regulations and company policies.

Team Leadership:

• Recruit, train, and develop a high-performing sales and operations team.
• Set clear goals and performance expectations, providing regular feedback and coaching.
• Foster a collaborative and results-driven work environment.
• Implement training programs to enhance team skills and knowledge, particularly in relation to new product lines.

New Product Integration:

• Lead the introduction and market integration of new products being imported to the country.
• Coordinate with Head office and local teams to ensure successful product launches.
• Develop and execute go-to-market strategies, including pricing, positioning, and distribution plans.

Customer Relationship Management:

• Build and maintain strong relationships with key customers, distributors, and partners.
• Address customer inquiries and concerns promptly and effectively.
• Gather customer feedback and insights to improve products and services.

Qualifications
Education:

• Bachelor’s degree in science and Engineering, Industrial Automation, Business Administration, Sales, Operations Management, or a related field.
• An MBA or equivalent is a plus.

Experience:

• Minimum of 7-10 years of experience in sales and operations management, preferably in industrial equipment, industrial chemicals, automobile and machinery, spare parts and tyres.
• Proven experience in managing sales teams and achieving sales targets.
• Experience with product launches and market entry strategies is highly desirable.

Skills:

• Strong leadership and team management skills.
• Excellent communication and interpersonal skills.
• Strategic thinker with strong business acumen.
• Proficient in using CRM and ERP systems.
• Ability to analyze data and make informed decisions.

Personal Attributes:

• Results-oriented with a focus on achieving goals.
• Ability to work under pressure and manage multiple priorities.
• Adaptable and open to change, with a continuous improvement mindset.
• Strong ethical standards and integrity.

Working Conditions:

• This role may require occasional travel within the country and to regional/global headquarters.
• Flexibility in working hours may be required to meet business needs.