Global Content Marketing Manager at Jumia Nigeria

He will focus on providing African insights to Chinese sellers, and help Jumia Global develop its brand awareness across China:

• Conduct offline interviews with local customers and local commercial teams;
• Independently take videos & edit videos weekly; manage Jumia Global video account;
• Plan and execute quality content for all JG marketing events, articles, material;
• Collaborate with teams across countries to produce content for each country;
• Collaborate with the design team to ensure quality visuals for the content.

Requirement

• Skillful in video shooting and editing independently;
• Passion for social media scene and trends; popular video blogger is a plus;
• Excellent communication skills;
• Understanding Chinese people and culture, know Chinese is a plus;
• Marketing or Business related major during education;
• Need to submit past video works when applying for this role.

KPI setting

• Number of influencers increase on major Chinese social media channels;
• Number of sellers onboard driven from social media channels;
• Number of viewers on each content published;
• Routine compliance (weekly report, weekly/monthly content plan, weekly/monthly performance review)