Marketer / Social Media Specialist at Emmix Global Limited

Description 

• We are seeking a motivated Marketer/Social media specialist to effectively engage with targeted virtual communities and network users.
• Our objective is to achieve exceptional customer engagement, foster intimacy, drive website traffic, and increase revenue through strategic utilization of the social media marketing roadmap.
• The ideal candidate should possess a comprehensive understanding of various social media platforms and how to optimize content for maximum engagement.
• As a representative of our brand, you will actively participate in relevant conversations, gently promoting our products/services while providing support to existing and potential customers.
• Your expertise in social media marketing will be essential in achieving our goals and establishing strong brand connections.

Responsibilities

• Contribute in the implementation of marketing strategies
• Support the manager in overseeing the department’s operations
• Organize and attend marketing activities or events to raise brand awareness
• Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.)
• See all ventures through to completion and evaluate their success using various metrics
• Prepare content for the publication of marketing material and oversee distribution
• Conduct market research to identify opportunities for promotion and growth
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments to manage reputation, identify key players and coordinate actions

Requirements and Skills

• Proven working experience in marketing and social media marketing or as a Digital Media Specialist
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Demonstrable social networking experience and social analytics tools knowledge
• Adequate knowledge and use of design tools, etc
• Knowledge of online marketing and a good understanding of major marketing channels
• Positive attitude, detail and customer-oriented with good multitasking and organizational ability
• Fluency in English