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  • Posted: Aug 26, 2024
    Deadline: Not specified
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    Moët Hennessy, the Wines and Spirits Division of LVMH, regroups twenty-seven Maisons, many of which have been around for centuries, while others are just starting their journey. Our vision is to lead the future of luxury Wines and Spirits from nature to communities.
    Read more about this company

     

    Brand Manager

    Responsibilities

    • The Brand Manager builds the marketing strategic plans with the Head of Marketing.
    • He / She works in collaboration with the Maisons, the other departments and external providers to develop and execute local brand strategy in line with global best practice and local requirements.
    • This role reports to the Marketing Director, Nigeria.
    • Develop and implement full Brand Plan for the brands in line with company & Maison’s guidelines
    • Align & run Budget on a regular basis. Ensure optimal allocation of ATL & BTL expenditures, full budget control
    • Accountable for the development, implementation, and control of 360 brand engagement activities based on positioning and brand platform     through close collaboration with Communication, Trade marketing & Sales departments. Post campaign evaluation and feedback
    • Support ‘Brand Activation Calendar’ & responsible for its excellent execution; by monthly presentation update to Sales, communication & Trade marketing team
    • Support on driving Event, PR & Brand Image Building Activities: from idea generation (Brief) to launch; Close participation with ‘Communication’ department as well as working closely with third party suppliers & agencies
    • Develop detailed New product launch plan: Event & PR, on trade – off trade activation
    • Provide/deliver clear consumer insights (competitor activity, consumer needs, segmentation and value proposition) to the   sales team of the     distributor
    • Monitor the market on the regular basis; Internal Sales analysis by brand, by channel/by region
    • Regular communication with Maison’s on operational matters: updated brand activation plan/calendar, coordinate Maison’s   visit (organizational part); Gain best practices through knowledge of MH Europe, Maison
    • Participate in organizing VIC dinners; post evaluation
    • Monitor & constant tracking of POSM stock; Optimal allocation
    • Good team work on the daily basis; Generate ideas & out of box thinking.

    Requirements
    Qualifications:

    • Bachelor's Degree in Marketing, Communications, Business Administration or related field. MBA is a plus.

    Professional experience:

    • Minimum 5 years' experience as a Brand Manager
    • Strong understanding of marketing principles and brand Management
    • Good Understanding/Experience of Commercial and Trade Marketing.

    Technical & management skills:

    • Strong knowledge of Excel, PowerPoint, multi-dimensional tools (ESSBASE, EOS, Microsoft database type) are necessary.

    Personal & Interpersonal Skills:

    • Creative and Digitally Savvy
    • Excellent analytical, mathematical, and creative problem-solving skills
    • Excellent listening, interpersonal, written, and oral communication skills
    • Logical and efficient, with keen attention to detail
    • Highly self-motivated
    • Ability to effectively prioritize and execute tasks while under pressure
    • Strong customer service orientation
    • Experience working in a team-oriented, collaborative environment.

    Languages:

    • English fluent, French as a plus.

    go to method of application »

    Business Analyst

    Job Description

    • The Business Analyst is a trusted partner to the General Manager (GM), with the mission of providing a strong understanding of the business commercial performance, and enabling full ownership of the perimeter P&L for the GM.
    • To do so the Business Analyst establishes reports of actual results and variance analysis for the NIGERIA market.
    • She/he is also the key business partner to consolidate market insights and management information for decision making, managing comprehensive sets of data and bringing them into a format that management can base their decisions on.

    Responsibilities
    Sales Partner:

    • Organize work to improve the efficiency of sales and analytics.
    • Focus on developing and monitoring compliance with commercial strategy.
    • Develop tools to monitor and develop commercial performance in coordination with regional team (e.g. Power BI dashboards). Train local commercial to maximize tools utilisation.
    • Analyse sales process reports (e.g., sales activity, sales opportunities, average time to close, win and loss characteristics, etc.) to identify areas for improvement in the sales process.
    • Assist sales teams with sales reporting.

    Business Analysis:

    • Work closely with Market Managers (MMs) to report business performance (monthly shipments/depletions/stock tracking) and identify risks & opportunities vs forecast.
    • Coordinate efficient information flow with AfME regional team.
    • Partner with GM in preparing Business Reviews and ad hoc analysis for Senior Executives.
    • Lead continuous improvement and teams collaboration to nurture organisation cross-functional performance.

    Strategic Planning:

    • Support cluster Market Managers with dedicated analyses.
    • LE/Pre-Budget forecast (TOPAZ retrieve and update through file creation, export, checks, and review with Market Managers).
    • Support GM in 5Y plan update and Brand Planning.
    • Study of alternative pricing solutions.

    Demand Planning:

    • Coordinate orders management with supply chain.
    • Work closely with Demand Planning team to provide an accurate phasing of shipment supply chain and reduce the variance vs forecast planning.
    • Work closely with the Maison in coordination with Market Managers to improve relationships with our distributors.

    Cash & Customer Credit Management:

    • Anticipate credit limit issues to ensure orders’ on-time delivery (incl. Coface).
    • Ensure achievement of the DSO target.

    Requirements
    Professional experience:

    • 5 Years experience in business controlling and/or finance, preferably in FMCG industry.
    • Strong financial planning and analysis skills.
    • Experience in generating process documentation and reports.
    • Good business understanding, interested in sales and marketing.

    Technical & management skills:

    • Strong knowledge of Excel (macro, programming), PowerPoint, multi-dimensional tools (ESSBASE, EOS, Microsoft database type) are necessary.

    Personal & interpersonal skills:

    • Excellent analytical, mathematical, and creative problem-solving skills
    • Integrity and rigor are a must, as well as pro activity and team spirit.
    • Excellent listening, interpersonal, written, and oral communication skills
    • Logical and efficient, with keen attention to detail
    • Highly self-motivated and directed
    • Ability to effectively prioritize and execute tasks while under pressure
    • Strong customer service orientation
    • Able to exercise independent judgment and take action on it
    • Experience working in a team-oriented, collaborative environment
    • Comfort with ambiguous, ever-changing situations

    Languages:

    • English fluent, French as a plus

    go to method of application »

    Consumer Experience Manager

    Responsibilities

    • The Consumer Experience/Activation Manager co-develops and implements BTL consumer activation strategies, working closely with both the Marketing Team and the Distributor Team to drive brand awareness, Consumer engagement, trial and recruitment across multiple touchpoints in accordance with brand guidelines.
    • The position reports to the Marketing Director, MH Nigeria.
    • Develop and execute consumer activation plans to drive brand visibility and engagement.
    • Collaborating with cross-functional teams, such as marketing, sales and Service providers, to align consumer experience efforts with business goals, objectives and brand guidelines
    • Deliver exemplary execution throughout activation cycle – from high profile PR events to in-store pop-ups and displays
    • Be obsessive about creating consumer consideration, trial and most importantly recruitment
    • Work with brand teams and Marketing Director to maximize amplification of all real-world activities
    • Analyze consumer behavior, market trends, and competitor activities to identify opportunities for growth.
    • Designing and implementing customer service standards and guidelines to ensure consistent and exceptional service delivery for all Moet Hennessy Activations
    • Monitor and evaluate campaign performance, providing insights and recommendations for optimization.
    • Build and maintain relationships with key stakeholders, agencies, and partners to support consumer activation initiatives.
    • Training and educating staff on consumer-centric approaches and best practices to foster a consumer-focused culture throughout the organization and with our Distributor.
    • Stay up to date with industry best practices and emerging trends in consumer activation and experiential marketing.

    Educational Qualification

    • Bachelor's Degree in Marketing, Communications, Business Administration or related field. MBA is a plus.
    • Strong luxury background with previous experience in Marketing, Trade Marketing, Sales or Communications, preferably in the drinks industry.
    • Strong consumer management track record.

    Professional experience:

    • Minimum of 5 years' experience in Consumer Activations, brand Marketing and/or related roles in the local market
    • Strong Project Management skills with the ability to manage multiple campaigns simultaneously
    • Good Understanding/Experience of Commercial & Trade Marketing

    Technical & management skills:

    • Strong knowledge of PowerPoint, Excel and other Microsoft office tools

    Personal & interpersonal skills:

    • Excellent communication skills – Verbal & written interpersonal communication
    • Must be creative and curious about in market trends, competitive moves, broader marketing topics, best practices from outwith the industry
    • Digitally savvy and able to leverage the channel to maximise amplification of events
    • Highly self motivated and must be an Operator
    • Excellent analytical, mathematical, and creative problem-solving skills
    • Logical and efficient, with almost obsessive attention to detail (striving for perfection in all they do)
    • Ability to effectively prioritize and execute tasks while under pressure
    • Strong customer service orientation and good Negotiations skills when required
    • Experience working in a team-oriented, collaborative environment
    • Emotional intelligence - a high level of emotional intelligence which enables one to navigate the emotions of both customers and team members, showing empathy when needed

    Languages:

    • English fluent, French as a plus.

    Method of Application

    Use the link(s) below to apply on company website.

     

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