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  • Posted: Jun 24, 2024
    Deadline: Jun 30, 2024
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    Rome Business School prides itself on its presence and relevance in over 150 countries; Nigeria included. The majority of its courses are strategically designed with reference to globally accepted standards. The idea of Rome Business School Nigeria is to tailor these global standards to a more unique grassroots-concentrated business environment (Nigeria).
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    Marketing Manager

    Job Description

    • Market Analysis and Research: Conducting thorough market analysis and research to understand the needs, preferences, and behaviors of diverse student populations. This includes staying abreast of industry trends, competitor activities, and changes in the educational landscape.
    • Strategic Marketing Planning: Developing comprehensive marketing strategies tailored to the unique characteristics of the business school and its target audience. This involves identifying competitive advantages, setting clear objectives, and outlining actionable plans to achieve marketing goals.
    • Brand Management: Cultivating and maintaining the school's brand identity and reputation. This entails ensuring consistency in messaging, visual elements, and brand positioning across all marketing channels to effectively communicate the school's value proposition.
    • Student Recruitment and Enrollment: Implementing initiatives to attract a diverse pool of prospective students and convert them into enrolled students. This may involve designing and executing recruitment campaigns, organizing events, and engaging with potential applicants through various channels.
    • Digital and Traditional Marketing Management: Leveraging digital platforms and technologies to reach and engage with target audiences effectively. This includes managing the school's website, social media presence, email marketing campaigns, and other online channels to enhance visibility and drive engagement with the objectives of quality leads generation for students’ enrolment. Manage terrestrial advertisement, media buying, outdoor, conference attendance, etc.
    • Analytics and Performance Measurement: Utilizing data analytics tools to track and evaluate the performance of marketing initiatives. This involves analyzing metrics such as website traffic, conversion rates, and campaign ROI to optimize strategies and make data-driven decisions.
    • Marketing Agencies management: Managing the agencies process, making sure they deliver on their duties as at when due, communicating the goals.
    • Lead Acquisition: Leads media planning, strategy, monitoring, integration, campaign management
    • Website Management: Management of features, content, information, functionality, SEO, and load time.
    • Revenue Planning and Execution: yearly planning of revenue, budgeting, execution and monitoring.
    • Social Media Management: management of outbound information, engagement of enquiries and information crisis management.
    • Product development, marketing materials production: Product content development for new programs, content improvement and development of existing product, brochure content designs and esthetics.

    Requirements

    • First Degree, M.Sc. or MBA in Marketing.
    • Professional membership with CIM, NIMN, ARCON will be an added advantage.
    • 4 year and above cognate work experience in the educational and training industry.
    • Must understand and be conversant with the use of CRM, analytical tools, competitive research, sounds with numbers.
    • Must be verse in Digital Marketing – SEO, SEM, BTL, ATL, Web Analytics, PPC, CMS, Web basic- WordPress, Email Marketing, Marketing Automation, etc.
    • Leadership Skill, Business Financial Acumen, Creativity, Adaptability etc.

    Benefits

    • Competitive salary.
    • Opportunities for career advancement and professional development.
    • Collaborative and supportive work environment.
    • Access to cutting-edge educational resources and networking opportunities.

    go to method of application »

    NYSC Intern

    Description

    • We are excited to extend an opportunity for NYSC 'Corpers' to join our organization.
    • We are actively seeking passionate individuals who have successfully completed their tertiary education and are eager to gain practical experience in the corporate environment.

    Requirements
    To qualify for this internship opportunity, interested candidates must fulfill the following requirements:

    • Interested candidates should possess a Bachelor's Degree in relevant fields.
    • Currently undergoing the NYSC program.
    • Yet to secure a primary assignment.
    • Possess proficient negotiating skills.
    • Demonstrate excellent communication skills.

    go to method of application »

    Admission and Sales Intern

    Job Description

    • As an Admission and Sales Intern, you will play a pivotal role in promoting Rome Business School Nigeria's programs and guiding prospective students through their educational journey.
    • You will be part of a dynamic team responsible for ensuring seamless admissions and providing exceptional customer experiences to students and candidates.

    Responsibilities

    • Consultative Sales: Engage with potential students to understand their educational aspirations, career goals, and learning needs. Provide them with detailed information about our programs and courses, guiding them through the admissions process, and addressing any queries or concerns they may have.
    • Enrollment Management: Act as the primary point of contact for prospective students, guiding them through the application and enrollment process. Monitor application status, follow up on leads, and assist candidates with document submission.
    • Relationship Building: Develop and maintain strong relationships with potential students, parents, educational agents, and other stakeholders. Cultivate a network of contacts to increase awareness of Rome Business School Nigeria and its offerings.
    • Reporting: Maintain accurate records of interactions with candidates and update relevant databases regularly. Generate reports on admission and enrollment metrics to support decision-making processes.
    • Collaboration: Collaborate with the marketing team to develop and execute admission and sales campaigns, leveraging various communication channels, including social media and email marketing.

    Requirements

    • B.Sc / HND in any field.
    • Strong interpersonal and communication skills to interact effectively with diverse audiences.
    • Excellent presentation and negotiation skills to influence decision-making.
    • Result-oriented and able to meet sales targets and deadlines.
    • Passionate about learning new skills.
    • Familiarity with CRM systems and Microsoft Office Suite.
    • Passion for education and a genuine interest in helping individuals achieve their academic and career goals.

    Method of Application

    Interested and qualified candidates should send their updated CV and Application to: Chinyere@romebusinessschool.ng using the job title e.g "Marketing Manager Application" as the subject of the mail.

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