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  • Posted: Jul 31, 2024
    Deadline: Not specified
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    Project Growth champions remote flexibility, prioritizes employee well-being, fosters inclusivity, and cultivates a culture of continuous learning and innovation. All roles are remote unless it is explicitly stated otherwise. Join our global tech journey!
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    Marketing Operations Specialist

    Key Responsibilities:

    • Marketing Automation Management: Manage marketing automation flows in GoHighLevel, ensuring database accuracy and analyzing campaign performance.
    • Operational Efficiency: Maintain efficient marketing operational processes and resolve any bottlenecks
    • Automation and Streamlining: Set up new automations and integrations through Zapier to streamline internal operations
    • Performance Analysis: Regularly analyze campaign performance and provide insights to optimize marketing strategies.
    • Communication and Collaboration: Work closely with the marketing and sales teams to ensure seamless operations and effective communication.
    • LMS Experience: Experience with Learning Management Systems (LMS), specifically, Kartra, is advantageous.

    What Success Looks Like:

    • Efficient Processes: Streamlined and efficient marketing operations processes that enhance team productivity.
    • Effective Automations: Successfully implemented automations and integrations that improve workflow and campaign execution.
    • Accurate Data: A well-maintained and accurate marketing database that supports effective targeting and personalization.
    • Optimized Campaigns: Improved campaign performance through detailed analysis and actionable insights.

    Key Qualifications:

    • Experience: 3+ years of experience in marketing operations, with a proven track record of success.
    • Technical Skills: Proficiency in using APIs, Zapier, Calendly automations, and GoHighLevel for automation and streamlining of internal processes
    • Communication Skills: Excellent verbal and written communication skills in English.
    • Analytical Skills: Strong analytical skills to evaluate campaign performance in Facebook/Instagram ads, YouTube Ads, LinkedIn Ads, and identify areas for improvement.
    • Longevity: Demonstrated longevity in previous roles is a must, with at least 2+ years at a company. Job hoppers will not be considered.
    • Additional Skills: Experience with LMS is advantageous, specifically Kartra.

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    Content Optimization Specialist

    Key Responsibilities:

    • Keyword Research: Conduct comprehensive keyword research to identify high-value keywords and phrases that align with client goals.
    • Competitive Analysis: Analyze competitors’ content strategies to uncover opportunities and gaps in the market.
    • Content Brief Development: Develop detailed and effective content briefs to guide content creation, ensuring alignment with SEO best practices.
    • Collaboration: Work closely with content creators to ensure briefs are accurately followed and objectives are met.
    • Performance Monitoring: Monitor and report on content performance, making recommendations for ongoing optimization.
    • SEO Trends: Stay current with SEO best practices and industry trends to continuously improve strategies.

    What Success Looks Like:

    • High-Quality Content: Produce high-quality content briefs that are clear, actionable, and aligned with strategic goals.
    • Improvement in Content Metrics: Achieve measurable enhancements in key content performance indicators such as organic traffic, keyword rankings, and engagement metrics.
    • Timeliness: Maintain a high level of efficiency in delivering content briefs and related materials, meeting or exceeding deadlines.
    • Client Satisfaction: Secure high client satisfaction ratings through effective content strategies and execution.
    • Professional Development: Demonstrate a commitment to continuous learning and improvement in the field of content optimization and SEO.

    Required Skills and Qualifications:

    • Keyword Research: Proficient in keyword research techniques and tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).
    • Competitive Analysis: Strong experience in analyzing competitors’ content strategies.
    • Content Briefs: Ability to create clear, detailed, and actionable content briefs.
    • Analytical Skills: Excellent analytical skills and attention to detail.
    • Communication: Strong communication and collaboration skills.
    • SEO Tools: Experience with SEO tools and platforms.
    • English Proficiency: 100% fluent in English, with impeccable writing skills.

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    Marketing Account Manager

    Key Responsibilities:

    • Sales Presentations: Conduct sales calls with potential clients, showcasing the capabilities of the platform through live demonstrations and tailored samples.
    • Client Engagement: Address client objections, provide detailed explanations of service benefits, and guide them through the decision-making process.
    • Demo Execution: Effectively use the company’s platform to create demos that highlight the tool's features and advantages, ensuring clients understand the value and functionality.
    • Relationship Building: Establish and maintain strong relationships with potential clients, particularly founders and CEOs, to foster trust and encourage business partnerships.

    What Success Looks Like:

    • Effective Conversion Rates: Through your skilled presentations and demos, you successfully convert prospects into active clients.
    • Strong Client Relationships: You are known for your ability to connect with high-level executives, resulting in successful partnerships and high client satisfaction.
    • Professional Growth: Your expertise in navigating complex sales discussions leads to personal and professional development within the company.

    Qualifications:

    • Knowledge of Email Marketing: While not responsible for creating campaigns, a solid understanding of email marketing principles is essential.
    • Client-Facing Experience: Proven track record of working effectively with senior-level executives and decision-makers.
    • Presentation Skills: Excellent verbal communication skills, presentability, and a likable personality to engage and persuade potential clients.
    • Adaptability: Quick learner with the ability to grasp complex software features and translate them into client benefits.
    • Team Collaboration: While operating independently, you also thrive in a collaborative environment, working alongside internal teams to ensure client needs are met.

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    Content Creator

    Key Responsibilities:

    • Adobe Expertise: Utilize Adobe Creative Suite to create compelling graphics and visual content.
    • Motion Graphics: Develop eye-catching motion graphics that enhance product marketing efforts.
    • Video Editing: Edit videos to produce high-quality marketing materials for various platforms.
    • Graphic Design: Design visually appealing graphics for social media, websites, and marketing campaigns.
    • Product Marketing: Collaborate with the marketing team to create unique and effective social media assets that showcase products.
    • Creative Ideation: Generate innovative ideas for marketing campaigns and content creation.
    • Collaboration: Work closely with the creative team to ensure all content aligns with brand guidelines and marketing strategies.
    • Trend Awareness: Stay updated on the latest design trends and incorporate them into your work.

    What Success Looks Like:

    • Engaging Content: Consistently produce high-quality, creative content that captures the audience's attention.
    • Effective Campaigns: Contribute to successful marketing campaigns that drive product awareness and engagement.
    • Innovation: Regularly present new and innovative ideas that enhance the brand's social media presence.

    Required Skills and Qualifications:

    • Adobe Proficiency: Extensive experience with Adobe Creative Suite, particularly in motion graphics, video editing, and graphic design.
    • Creative Skills: A creative mind with the ability to generate unique ideas and translate them into engaging content.
    • Marketing Knowledge: Understanding of product marketing and the ability to create content that supports marketing strategies.
    • Communication: Strong communication skills, both verbal and written, to effectively collaborate with the team.
    • Time Management: Excellent organizational skills to manage multiple projects and meet deadlines.
    • Team Collaboration: Ability to work collaboratively with a remote team.
    • Preferred Experience: Previous experience in a similar role, preferably within a marketing or advertising agency.

    Method of Application

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