Digital Marketing Executive at Ascentech Services Limited

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain the company's social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies

Requirements

• BS/MS degree in marketing or a related field
• Minimum of 5 years proven working experience in digital marketing
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Must be familiar with Electronic media, meta-tagging, search engine optimisation and social media management
• Solid knowledge of website analytics tools such as Google Analytics etc.
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Up-to-date with the latest trends and best practices in online marketing and measurement