Manager - Market Analytics Enterprise Business NG at MTN Nigeria

Mission:

• Responsible for the management and coordination of external research work and projects for Enterprise Business in relation to providing specialist guidance and advice to the business.
• Provide analysis and strategic direction on various business issues, including, but not limited to pricing, promotion, opportunity sizing, and assortment optimization

Description:

• Perform research, data collection, economic, statistical, and demographic analysis using professionally accepted techniques and methodologies.
• Manage all internal research projects and advising or guiding colleagues planning to conduct their own research about the findings of previous research undertaken and on methodologies for prospective research projects.
• Manage external projects as required, including scoping the research, defining research methodology.
• Source the most appropriate external research agencies for specific research projects, using an outsourced research coordinator where appropriate, and ensuring these are delivered on time and to the required standard or specification.
• Drive Enterprise Business' increased trialing, piloting, and consultation activity.
• Commission consumer panels or surveys to develop customer insight that will inform the organisation’s decisions regarding product development and outward-facing service enhancements and the potential operational and financial impact of implementation.
• Coordinate and manage survey research projects, within timelines and budgets, including working closely with clients to oversee all operational components of projects (online survey programming, sample management, data processing, and coding).
• Work with clients on questionnaire design and analysis planning.
• Designing qualitative and quantitative research plans for Enterprise Business in all stages of the product life cycle.
• Develop tools, templates, and Interactive data visualizations (Dashboards) to assist in operationalizing analytics insights and to best convey information to stakeholders.
• Applying advanced analytics and data science methods to generate business insights, predict customer satisfaction, and other business performance indices.
• Coach and train the team to ensure understanding of the department's objectives and goals, awareness of set targets/requirements and regularly review their training needs.
• Review individual team members' performance and complete appraisals in accordance with employee performance appraisal procedures and time schedules.

Education:

• First degree in Business Administration, Mathematics, Sciences or related discipline
• Telecoms and B2B experience (desirable)  
• Fluent in English

Experience:

6 - 13 years which includes:

• 4 years’ experience in data sciences, analytics and research
• 2 years’ experience at supervisory level
• 3 years working knowledge of databases and information extraction.
• Experienced in data visualization techniques (Power BI, Excel VBA, Tableau, Python – Scikit Learn, Pandas, MatplotLib, R- Tidyverse, Tidymodels, ggPlot etc.)
• Excellent analytical skills (qualitative and quantitative skills) with experience in statistical modeling and analysis.l
• Excellent organizational, planning, problem solving and project management skills. 
• Must be able to design PowerPoint decks and communicate findings effectively.
• Prior experience with GIS, economic impact analysis or business development. 
• Proficiency in questionnaire design, sampling approaches, and tabulation planning.
• Self-motivated and comfortable working independently in a fast-paced environment if needed