Jobs at Alfred & Victoria Associates

Job Brief

• Marketing Manager: to manage, establish and maintain positive customer relationships, to oversee the marketing budget, perform competitive analyses, research new trends, plan and deliver effective marketing strategies and monitor the progress of new and existing products to ensure growth and profitability.

Job Duties

• Strategy Formulation and Implementation, Stakeholder & External Relation, Financial
• Management, People Management, identify trends, insights and optimize performance based on the insights.
• Brainstorm new and creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Collaborate with third party vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
• Understand market dynamics and competitive landscape that affect product demand and direction, using it as feedback to drive attractiveness of the company’s product.
• Supporting sales with deal qualifications and initial scoping of incoming opportunities.
• Responsible for providing the sales team with the necessary product expertise to enable them to sell the product. This involves printed and electronic promotional material, FAQs, presentations, product training, and relevant papers.
• Responsible for reviewing product data to ensure that the Sales Team in Nigeria is kept up to date on new developments regarding the companies or competitors’ products.
• Act as point of first reference for all product related enquiries and work collaboratively with colleagues in Sales, Marketing and Technical Solutions to address any issues that may arise.
• Direct market research and intelligence gathering efforts to assess customer response to/ requirements for new products. Either conduct this research with the organization’s resources or manage an agency.
• Assist with the development of Go-To-Market plans and provide content for advertising, promotion and sales aids in accordance with the annual marketing plan.
• Recommend value added services to drive customer retention.
• Identify and qualify opportunities for new business, products and services.
• Define and direct marketing programs for demand creation, lead generation and interface for lead tracking and management.
• Provide marketing support and / or assistance to other team members on product solutions.

Skills & Competencies:

• Strong analytical background
• Product Prototyping
• Business Analysis
• Product Development & Management (Go-To-Market Strategies)
• Project Management
• Requirement Gathering & Analysis
• Negotiation & Interpersonal Skills
• Client relationship management
• Business Development
• Technical Documentation
• Excellent communication, interpersonal, and relationship-building skills

Job Specifications

• Minimum of a University Degree in Accountancy, Marketing, Business Administration, or any other relevant discipline from a reputable institution.
• An MBA or Masters’ degree in any business-related discipline is an added advantage
• Minimum of twelve (10) years’ post-graduation experience in the IT Consulting with at least five (5) years’ experience in an Executive Management role.
• Good knowledge of the Consulting Industry and Information Technology
• Experience working with CRM (Client Relationship Management) Systems.
• Certification in Marketing is desirable.
• Understanding of website analytics, content management and digital marketing

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Job Summary

• A Boutique Manager oversees the daily store operations, aiming to reach sales targets and maintain smooth operations.
• They are responsible for managing staff, setting sales objectives and guidelines, delegating responsibilities to employees, and solving complex issues and concerns should there be any to ensure customer satisfaction.
• They must also communicate and negotiate with suppliers, securing supplies, and building positive business relationships in the process.
• Moreover, as a boutique manager, it is essential to lead staff to reach goals while implementing store regulations and policies.

Job Duties

• Oversee daily retail operations, ensuring the boutique maintains a welcoming environment and operates efficiently.
• Develop and implement sales strategies to meet or exceed sales targets, including promotional events and discount offers.
• Manage inventory levels, including ordering new stock, conducting regular inventory audits, and deciding on product discontinuations.
• Hire, train, and supervise boutique staff, ensuring they provide exceptional customer service and adhere to store policies.
• Handle customer complaints and issues, providing resolutions that maintain positive customer relationships and uphold the boutique’s reputation.
• Analyze market trends and customer preferences to inform the selection of merchandise and visual merchandising displays.
• Coordinate with marketing to promote the boutique through various channels, including social media, email newsletters, and local advertising.
• Oversee the maintenance and appearance of the boutique, arranging for repairs and updates to fixtures, lighting, and decor to enhance the shopping experience.

Requirements

• Bachelor's Degree in Business or related field.
• Minimum of 5 years successful retail management experience.
• A Boutique Manager must be dependable, disciplined, self-driven, enterprising, and efficient.
• Ability to lead and motivate a team.
• Thorough knowledge of sales, marketing and customer service principles.
• He/she should also possess excellent written and oral communication, good leadership skills, effective merchandising and strong organization skills; multi-tasking abilities, and knowledgeable in the products being sold.
• Boutique managers should also be able to motivate people; have good eye for aesthetics; and be proficient with the use of computers and software such as MS Word, MS Excel, MS PowerPoint, and MS Outlook.

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Job Summary

• The Business Development Executive's responsibilities include identifying company products and services that are underperforming, developing an in-depth knowledge of company offerings, pricing, and policies, and improving existing sales proposals.

Responsibilities

• Developing and sustaining solid relationships with company stakeholders and customers.
• Plan approaches and pitches i.e. Work with teams to develop proposals that meets client needs, concerns and objectives
• Work with BD department to ensure that fundamentals are fulfilled within a timely manner
• Liaise with other executive heads on the implementation of the company’s strategic and operational plans
• Analyzing customer feedback data to determine whether customers are satisfied with company products and services.
• Locate and propose potential business deals by contacting potential partners; discovering and exploring opportunities.
• Develop, review and report on the business development division’s strategy, ensuring the strategic objectives are well understood and executed by the team
• Contribute to the development and refinement of Company’s vision and strategy
• Communicate new product development to prospective clients
• Providing insight into product development and competitive positioning.
• Analyzing financial data and developing effective strategies to reduce business costs and increase company profits.
• Track and record activity on accounts and help to close deals to meet targets
• Conducting market research to identify new business opportunities.
• Collaborating with company executives to determine the most viable, cost-effective approach to pursue new business opportunities.
• Support the overall process of management and corporate decision making to ensure the organization maximizes its short, medium and long term profitability and shareholder returns
• Develop and lead the business development team in sourcing, managing and implementing new business opportunities
• Ensure efficient and effective marketing, advertising and promotional planning through the marketing department
• Meeting with potential investors to present company offerings and negotiate business deals.

Qualifications

Academic:

• A good First Degree in Business Development or Business Administration and a Master’s
• Degree in Business Administration (MBA)

Professional:

• Professional certification - Chattered Institute of Marketing (CIM)
• Professional membership - The Institute of Sales and Marketing Management (ISMM)

Experience:

• 4 - 6 years of sales or marketing experience

Key Skills & Competencies:

• Ability to perform duties independently under general, minimal supervision within specific assignments.
• Strong presentation skills.
• A deep understanding for marketing principles
• Sales planning & Closing skills
• Identification of customer needs and challenges
• Writing reports
• Planning and preparing presentations
• Marketing
• Competitor and market analysis.