Email Marketing Executive at Pandora Agency Limited

Job Description

• You are to identify target audience and grow email lists of accounts as assigned.
• You are to design and implement direct email marketing campaigns
• You are to proofread emails for clarity, grammar and spelling
• You are to ensure mobile-friendly email templates
• You are to write newsletters including all company updates
• You are to upgrade email templates using graphics, personalization and advanced features
• You are to ensure prompt and accurate communication with clients via email to minimize unsubscribes
• You are to create email databases for lead generation
• You are to analyze campaign performance and suggest improvements
• You are to report on sales revenue generated from email marketing efforts
• You are to ensure emails follow industry policies and best practices
• Creation of content for accounts assigned 

In addition:

• Proven work experience as an Email marketing manager or Digital marketing specialist
• Experience in content creation and content writing
• Hands on experience with HTML and content management systems
• Strong understanding of email marketing tools 
• Knowledge of SEO/SEM and Google Analytics
• Familiarity with analytical and database tools
• Excellent written communication and copywriting skills
• Strong project management skills
• An ability to work under tight deadlines
• BSc degree in Marketing or relevant field