Sales Manager, VWR HPLC & Spectrophotometer at Proten

RESPONSIBILITIES

• Develop sales strategy and business plan to drive VWR factory business growth in alignment with the achievement of the organization's set goals including increasing sales, market share, and profitability; cascade it down to quarterly and monthly sales operations plan.
• Responsible for managing the entire sales pipeline i.e., managing the sales process from order to invoice; this is achieved by interacting with all relevant departments within the Company.
• Drive VWR factory penetration in Nigeria from account and revenue planning (strategy) through execution (client meetings and business development cycle)
• Keep abreast of economic, industry, market, and regulatory trends, ascertain their (potential) impact on the business, and advise management; accordingly, develop complementary strategies or initiatives to strengthen the company’s market share position in the Market.
• Collaborate with internal teams, including operations, marketing, and technical departments, to ensure a unified approach toward business development goals.
• Cultivate and maintain strong relationships with key clients, stakeholders, and industry influencers.
• Regularly assess and analyze sales performance metrics, identifying areas for improvement and devising action plans to optimize results.
• Understand clients' unique requirements and align our offerings to cater to their specific demands.
• Work with the finance team to achieve the goals for revenue, margin, sales/pipeline planning, pipeline execution, deal review, pricing, and negotiation strategies.
• Up to date and accurate management of the ERP as it relates to the sales, to enhance the successful closure of deals.
• Effectively communicate value propositions to customers through presentations and proposals
• Ensure that a reasonable percentage of customer inquiries are converted into orders that will be profitable to the company.
• Generate periodic reports on sales forecasts and market feedback on competitor’s activity and offerings.

KNOWLEDGE, SKILLS, AND EXPERIENCE

• A Bachelor’s degree in science-related courses is required
• Master’s degree in a related field is a plus.
• 5-8 years cognate working experience in a Sales / Business Development role.
• Previous experience promoting VWR HPLC and Spectrophotometer.
• Must have an execution mindset with ROI mentality. Understand ROI workings
• Good communication and managerial skills: Ability to create focus and clarity for the team, with clear communication on ongoing activities to provide context.
• Ability to successfully set up meetings and perform cold calls.
• Strong communication and ability to present concepts in understandable form.
• Proven effective judgement and reasoning.
• Proven Track Record in Sales Performance
• Analytical mindset with the ability to interpret market trends and data.
• Strong problem-solving and decision-making skills
• People skills: Ability to coach, develop, and support people to perform.