Marketing Team Lead at Pruvia Integrated Limited

Job Brief

• Our client is seeking a reliable Marketing Lead to develop integrated marketing campaigns to promote products and services.

Responsibilities

• Hunt and close business at all revenue levels.
• Provide input on digital marketing strategies.
• Identify and research new and existing market opportunities.
• Manage the digital marketing budget.
• Track and evaluate business development efforts.
• Drive revenue and profit growth.
• Set and track key performance indicators (KPIs).
• Research competitors and suggest improvements.
• Conduct market research to identify opportunities and customer needs.
• Develop and manage marketing programs and partner integration.
• Generate content for publicity.
• Analyze and negotiate local advertising opportunities.
• Develop innovative communication techniques with clients.
• Manage CRM marketing activities and e-marketing programs.
• Create promotional marketing materials.

Requirements

• B.Sc. in Marketing or related field; additional qualifications are a plus.
• 3 - 5 years of experience in a fintech company or related field.
• Proven track record of success in similar roles at fintechs or financial institutions.
• Persuasive and goal-oriented with strategic thinking and creativity.
• Adaptable to changing markets with strong sales closing abilities.
• Excellent communication and leadership skills.
• Experience with marketing automation tools.