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  • Posted: Sep 17, 2024
    Deadline: Not specified
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    Our mission is to power a new wave of prosperity across Africa. By enabling global digital payments on a continent that’s been largely cut off from the digital economy, we’re creating the infrastructure to power Africa’s growth in the 21st Century. Founded in 2016 by a team of ex-bankers, entrepreneurs and engineers, we provide the under...
    Read more about this company

     

    Head of Product Marketing

    The Role:

     We’re seeking a Head of Product Marketing, who will play a crucial leadership role in driving the marketing strategy for our suite of financial technology products. You will lead a team of product marketers, ensuring that all products are positioned effectively in the market, with clear messaging that resonates with our target audiences. Your leadership will guide the team in executing marketing campaigns that drive product adoption, customer engagement, and overall business growth.

    You will oversee the strategic positioning, messaging, and market adoption of Flutterwave’s product portfolio. This role involves working closely with cross-functional teams, including Product Management, Sales, and Customer Success, to ensure the successful launch and growth of products. You will also play a critical role in understanding customer needs, competitive positioning, and market trends to drive marketing initiatives that support business objectives.

    What Your Day-to-Day Activities Will Be Like 

    • Conduct in-depth market research to understand industry trends, customer needs, and competitive landscape.
    • Identify target market segments and develop strategies to reach them effectively.
    • Develop clear, compelling product positioning and messaging that differentiates Flutterwave’s offerings in the market.
    • Lead, mentor, and manage a team of product marketers, fostering a collaborative and high-performance culture.
    • Ensure consistent messaging across all marketing channels.
    • Lead the go-to-market planning and execution for new product launches, including coordinating cross-functional teams to ensure readiness.
    • Define and track success metrics for product launches and marketing campaigns.
    • Create and deliver sales enablement tools, such as product collateral, presentations, and competitive analysis, to support the Sales team.
    • Gather and analyze customer feedback to inform product development and marketing strategies.
    • Work with the Product Management team to ensure customer insights are incorporated into the product roadmap.
    • Develop and execute integrated marketing campaigns to drive product awareness, adoption, and retention.
    • Collaborate with the Digital Marketing team to leverage online channels for product promotion.
    • Work closely with internal stakeholders, including Product, Sales, and Customer Success, to align marketing strategies with business goals.
    • Serve as the voice of the customer within the organization to advocate for customer-centric product development.

    Required competency and skillet to be a waver

    • Bachelor’s degree in Marketing, Business, or a related field. An MBA or equivalent experience is preferred.
    • Minimum 10 years of experience in product marketing, with a track record of successful leadership in a fast-paced, high-growth environment.
    • Strong understanding of the fintech industry and its competitive landscape.
    • Proven ability to develop and execute strategic marketing plans that drive business results.
    • Proven track record of leading successful product launches and marketing campaigns.
    • Experience with market research, customer segmentation, and competitive analysis.
    • Strong analytical skills and ability to interpret data to make informed decisions.
    • Excellent communication skills, both written and verbal, with the ability to influence stakeholders at all levels.
    • Proficiency in marketing automation tools and CRM systems.
    • Strong ability to manage multiple projects simultaneously in a fast-paced environment.
    • Experience in managing and developing high-performing teams.
    • Excellent communication and leadership skills.
    • Ability to work in a dynamic, fast-paced environment.
    • Deep knowledge of product marketing best practices and trends.
    • Strong project management skills and the ability to manage multiple priorities simultaneously.

    go to method of application ยป

    CFO and Controller, Africa

    The Role: 

    Flutterwave is seeking an Africa CFO & Controller who will be accountable for the firm's finance function on the continent. This role combines strategic financial leadership with hands-on financial management and control, in compliance with regulatory requirements and optimizing the business model and strategic execution. Africa CFO will play a critical role in building and maintaining a relationship with external stakeholders on the continent - Regulators, the Central Bank, banking, and other partners in countries across the continent, The Africa CFO will also closely partner with the Global FP&A function to measure the performance of various business units and provide input into planning and forecasting, grounded in numbers and analytics. Given Flutterwave's origin and strong presence on the continent, Africa CFO is the prominent partner for the CFO, CEO, and firm’s leadership team. This leader will have an opportunity to transform the Finance function (People, Processes, and Infrastructure) towards taking the company towards an IPO and post-IPO phase 

    This role reports to the Global CFO with a matrix reporting line to the Chief Accounting Officer, and partners closely with the CEO and other key company leaders. 

    Roles and responsibilities, include but are not limited to

    • Relationship with stakeholders: Opportunity to interact with regulators, banking partners, and other stakeholders in the continent across 30+ countries. Convey the firm’s commitment and execute towards maintaining the highest standards for financial reporting and accounting standards compliance
    • Data Integration: Build best-in-class record-to-report processes, in partnership with the Chief Accounting Officer, that scales with the business, and assures accuracy, completeness, and timeliness.  Opportunity to institute modern finance infrastructure that minimizes manual work and creates capacity for value-added analytics working with the FP&A organization
    • Cross-Functional Collaboration: Build engagement models with other departments such as sales, procurement, engineering, operations and product to align the financial processes with the business model of the firm (such as transfer pricing, revenue recognition, sales incentives, partner agreements) to integrate financial insights into decision-making processes across the organization
    • Optimize financial resources: Enhance and re-design, where appropriate, firms processes to deploy financial resources that facilitates the optimal business execution. This includes legal entity structures, transfer pricing, capital optimization, working capital and cash management
    • Strategic Alignment: Design and align financial performance management and planning activities with the strategic objectives of the organization and collaborate with business and support units to ensure that financial planning supports overall corporate goals

    What your first year might look like (Note: this is not a comprehensive list)

    • Build and enhance relationship with investors, regulators, banking partners and provide leadership and support to the teams on the continent
    • Build a high-impact team that can grow their skills and experience as the company grows and expands globally. Enhance the current organization structure to unleash the potential of the current team members towards their greatest strength 
    • Re-design the current financial reporting processes by making it scalable, transparent and traceable to facilitate timely and granular closing of books and performance management across Treasury, Controller and Tax processes and partnering very closely with finance operations
    • Build a modern finance infrastructure by partnering with global finance function leads (Chief Accounting Officer and Treasurer) that can stand up to global audits and, more importantly, instills confidence with business partners and external stakeholders

    Skills needed to succeed in this role:

    • 15 - 20 years in accounting and finance, with a significant portion in a leadership role overseeing global or multinational finance operations. Experience in the fintech, payments, or technology industry is highly desirable.
    • Strong proficiency in accounting principles, financial reporting, budgeting, forecasting, and analysis
    • CPA certification strongly preferred
    • Prior experience leading and managing a global finance team
    • Proven ability to drive process improvements, automation, and operational efficiencies
    • Strong analytical and problem-solving skills, with the ability to synthesize complex financial data and present insights to senior leadership
    • Experience in leading and managing a team of finance professionals
    • A bachelor's degree in a relevant field
    • Excellent communication and presentation skills
    • Ability to work collaboratively with cross-functional teams and stakeholders
    • Willingness to travel as needed (10-25%)

    Method of Application

    Use the link(s) below to apply on company website.

     

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